Email Battle 2 – Krispy Kreme vs Dunkin Donuts

Welcome to the 2nd edition of our new weekly feature; email battles! We put brands head for an email battle so YOU can vote which is better! This week we have put two of the sweetest donut companies head to head, Krispy Kreme and Dunkin Donuts

  • For the Krispy Kreme email campaign they have used one large image at the top, then sliced images for the buttons, making this very image heavy, without images I doubt the person would see anything.
  • For the Dunkin Donuts email campaign design they have used section of images and text, great if someone would like to digest some information! This would have an advantage over the opposite image heavy campaign, but it always depends on YOUR subscriber base when sending campaigns.

To see the campaigns in full see the links here – Krispy Kreme and Dunkin Donuts



Which email is better?

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